By following its tracks and going back to the very source of the production, Swedish design brand LAYERED has decided to make every single newly produced carpet 100% traceable. The brand wants to be more transparent in its production to make it easier for partners and customers to make the right choices.
To shine a light on the new initiative, the brand launches the wool carpet ”Follow The Trace”. The tracks in the pattern symbolize LAYERED’s steps toward a more transparent approach and minimal environmental footprint.
— We have always worked closely with our craftsmen and producers, and we are proud to show our customers exactly how our carpets are made, says founder Malin Glemme in a press release.